Comments on: Search Engine Anti-Marketing

By: Shortex

Shortex — Fri, 27 Feb 2009 08:01:44 +0000

Todd – I love this post! You are right on with the reasons this industry has a bad rap.

By: Charles

Charles — Thu, 29 Jan 2009 10:20:46 +0000

Hi Todd, I like your attitude and hope to apply the principles of honesty and ethics to my fledgling SEO career. If you can build a brand and reputation around that, it can really differentiate you from other SEO firms. I think it's great when a sales person is willing to say their product is not right for you, though it is really rare. Charless last blog post..Finding the Way to Tap Consumer Desire

By: Scott Hendison

Scott Hendison — Wed, 21 Jan 2009 23:53:47 +0000

Fair enough - I do hate those long sales letters too, and they do have a certain air about them that leaves you feeling "dirty" but it's safe and clean, X my heart ;) Scott Hendisons last blog post..Free Core Tweaks Plug-in for Wordpress

By: Jason

Jason — Tue, 20 Jan 2009 21:29:17 +0000

I prefer honesty over fluff any day. Like most businesses, people need work and if the only way they can get work is to lie a little, they tend too. I am glad to see you taking a stand, I think it will pay off in the long run.

By: Todd Mintz

Todd Mintz — Tue, 20 Jan 2009 17:01:45 +0000

Scott, I don’t pretend to know about the service and I do admit to prejudging it based upon its long sales letter. I will take your word for it that it’s good. However, we both know that business people who do things in the SEO vein because “a friend” tells them about it get burned far more often than not.

By: Scott Hendison

Scott Hendison — Tue, 20 Jan 2009 16:56:01 +0000

I wish you much success, Todd, but I do have to disagree with one thing you wrote, “My response back to him was that he’d burn his site if he’d use that service.”

As a long-time user AND as an affiliate of Michelle’s 30 minute backlinks, I’ll stand behind her claim and vouch for the “service” in its entirety.

There’s nothing “black hat” or even “inappropriate” about the process she uses, and I’ve seen firsthand that it does work to develop some quality backlinks. There is no buying of links, and there’s nothing throughout the entire process that I would be hesitant to show Matt Cutts himself.

The process she describes is to first create something with value, like a screensaver or a toolbar, and then submit it to all of the free software directories. In my opinion it’s a genius strategy, and we’ve been using it for quite a while now not only for affiliate sites, but for clients as well. Seriously, it’s totally white hat!

I think it’s great that you bought that domain name, and I think the name perfectly sums up your philosophy. Again best of luck!

By: Megan Slick

Megan Slick — Mon, 19 Jan 2009 18:42:01 +0000

Todd - I love this post! You are right on with the reasons this industry has a bad rap. I thoroughly enjoyed reading about your new business venture. Good luck! I know you won't need it though. Megan Slicks last blog post..You Think You’re So Clever