All Items Tagged as at SEMpdx Wed, 15 Nov 2017 16:41:46 +0000 en-US hourly 1 https://wordpress.org/?v=6.7.1 https://www.sempdx.org/wp-content/uploads/2019/11/sempdx-favicon-150x150.png All Items Tagged as at SEMpdx 32 32 November 2017 – Ad Copy Testing with Caitlin Halpert https://www.sempdx.org/sempdx-events/past-events/november-2017-ad-copy-testing-with-caitlin-halpert/ https://www.sempdx.org/sempdx-events/past-events/november-2017-ad-copy-testing-with-caitlin-halpert/#respond Mon, 15 May 2017 21:08:04 +0000 http://sempdx-v2.local/?p=21768 Join us at BridgePort BrewPub on 11/14 as Caitlin Halpert presents When NOT to Test: Ad Copy Testing in Google, Bing, & Facebook.

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Please join us on Tuesday, November 14, in the Heritage Room at BridgePort BrewPub as we welcome Caitlin Halpert, Senior Director of Client Services at 3Q Digital, who will be presenting “When NOT to Test: Ad Copy Testing in Google, Bing, & Facebook”. You will learn what’s required for a statistically valid A/B test on Google, Bing, and Facebook and suggest testing alternatives geared toward driving the best possible results, not just learning for learning’s sake. This presentation has a Skills Level of Intermediate to Advanced. Powered by Wild Apricot Membership Software

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