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2018 Summer Networking Party

Join us for some old school networking in Portland’s living room, Pioneer Courthouse Square. Previously this was called the Rooftop Networking Party, but we renamed it this year since we’re no longer able to host it on a rooftop. Enjoy good food, drinks and conversation as DJ Chad Smith spins tunes. Don’t miss the best networking event of the summer!

Who?:

Anyone 21 years of age or older, whether they are a member of SEMpdx or not.

Date and Time:

Thursday, August 16, 2018
5:30 pm to 9:00 pm

Location:

Pioneer Courthouse Square — see map
701 SW 6th Avenue
Portland, OR 97205
The party will be within the fenced-off area on the east side of the Square. Enter on SW 6th Avenue.

The SEMpdx annual Summer Party promises to be the most talked-about networking event of the year. Many professional organizations will be joining us in the Square. Be on top of the latest developments going on at the most innovative marketing associations in the Pacific Northwest!

Sponsors

Presenting Sponsor

Logical Position (LP) is a digital marketing agency offering pay-per-click (PPC) marketing, search engine optimization, social media marketing, shopping feed management, graphic design, and website design. LP has won consistent accolades as an Inc. 500 Fastest Growing company, Inc.’s #3 Best Workplace in the Country, a Premier Google Partner, a Bing Elite SMB Partner, and Bing’s Partner of the Year. Headquartered in Lake Oswego, Ore., LP runs additional offices across the country.

Gold Sponsors

At The Growler Guys our goal is to bring fresh craft beer to beer enthusiasts everywhere. Each of our locations celebrate craft brews by offering an unparalleled selection of taps, hosting frequent tastings and events and offering exceptional customer service and extensive beer knowledge. 

If you like craft beer or cider (and who doesn’t?!), visit our two Portland locations to see what we’re all about! Find us at SE 8th Ave. and Belmont in the Grand Central Bowl Building, and at South Waterfront on SW Bond Ave. Follow The Growler Guys on Twitter at @thegrowlerguys.

Acrobat Wines are the result of determination to handcraft high quality Oregon Pinot Noir and Pinot Gris. At the heart of these wines is the love of pairing an honest wine with casual meals and gatherings. Carefully grown in the gorgeous hills and valleys of western Oregon, Acrobat values and honors sustainable farming practices.  Sustainability has become a standard for Acrobat, and is at the core of all Foley Family wines.

Acrobat and the Foley Family are proud to support up and coming business leaders and promote the importance of networking. By working together, big things can happen.

Digital & Print Advertising Solutions – More targeted results, within your reach! Oregonian Media Group offers a full suite of digital and print advertising solutions to generate more leads, build your brand and increase sales. Connect with the audience that’s right for your business, wherever they are. Averaging over 7M unique visitors, and 59M page views per month¹, OregonLive.com can deliver this audience. Combine that with the Pulitzer award-winning, The Oregonian, and you have the largest, most trusted media company in Oregon. We make it easy to reach the customers your business needs to grow.

1. Source: Google Analytics. Monthly Averages. Jan-Jul 2018

Webfor partners with people looking to grow their business through exceptional digital marketing. We put ourselves in your shoes and make decisions with the thought and care as if your business was our business. We make your goals our goals and we become an invaluable partner and trusted advisor.

Our team of specialists are at your disposal. We have experts in search engine optimization, content strategy, paid campaign management, social media marketing, website design, development, and conversion optimization. Leverage our expertise and take your business to the next level. Get 3 Free Hours of strategy and consulting work!

Silver Sponsors

PDX American Marketing Association The Portland Chapter of the American Marketing Association serves as the resource for local creatives, entrepreneurs, freelancers and innovative professionals to connect, learn, and improve their marketing skills through valuable professional development opportunities, non profit collaboration, creative networking events, and monthly luncheons.

Redfin is a customer-first real estate brokerage that represents people buying and selling homes. Founded and run by technologists, Redfin has a team of experienced, full-service real estate agents who are advocates, not salespeople, earning customer-satisfaction bonuses, not commissions. Redfin also offers online tools that make the entire process of buying or selling a home easier and more fun.

Industrious is a leading force in the coworking industry, providing five-star service, best-in-class workplace management and stunning design for companies and enterprises across its national footprint of 45+ locations. Our mission is to make you proud and excited to come to work, and to deliver a hospitality-focused workspace that is sophisticated, beautiful, and most importantly… yours. If you’re looking for a better work environment or on the search for your business’ next home, be sure to visit www.industriousoffice.com/portland to schedule a tour of our beautiful Pioneer Square location opening in September!

Getaround empowers people to instantly rent and drive great cars shared by people in their city. Cars can be rented by the hour, or the day, with insurance and 24/7 roadside assistance included. By using the Getaround app, people skip the lines and paperwork at traditional rental car counters, and the hassle of buying and maintaining a car. Powered by Getaround ConnectTM, the patented connected car technology, Getaround creates a fun and safe carsharing experience without the need to meet the car owner, carry an access card, or coordinate picking up a car key.

The Portland Business Alliance is Greater Portland’s Chamber of Commerce. With more than 1,700 member companies, representing 325,000 business people in Multnomah, Washington and Clackamas counties in Oregon and Clark County in Washington, the Alliance is the region’s leading business organization. The Alliance advocates for its members at all levels of government, connects its members with other established and start-up businesses through events and offers professional development opportunities to connect and foster growth in the business community. Follow Portland Business Alliance on Twitter at @PDX_BizAlliance.

PDX Pipeline is Portland’s top events website as well as an extensive Portland online jobs board. Our newly redesigned website offers quick and easy access to event listings through a new, customizable calendar, as well as an improved mobile website experience. PDX Pipeline and @PDXJobs can increase your event attendance, grow your business and find the right people to make your business a success. 

Become a Sponsor!

Your company can be a sponsor of this fun summer event! View the Summer Networking Party Sponsorship Opportunities or email the SEMpdx Sponsorship Team for details.

Co-Hosts

pdxMindShare was founded by Kent Lewis, president & founder of Anvil, in 1999 as a way for career-minded individuals of Portland to connect. It initially began as a networking event and evolved to include a career-focused workshop. Expert speakers are brought in each month to help attendees learn ways to be successful professionally whether it’s to find a new job, secure a promotion or change careers. Topics include optimizing your online brand, maximizing your LinkedIn profile and tips for interviewing in addition to much more. The networking component is a great way for professionals to connect and grow their networks in addition to meeting potential employers. Everyone is welcome and events are free of charge!

IABC Oregon-Columbia: the connection for business communications professionals The Oregon-Columbia chapter of the International Association of Business Communicators. The organization offers professional development and networking opportunities that advance your strategic value as a communications professional within your organization. IABC Oregon-Columbia members are business communications professionals in Oregon and Southwest Washington, in roles that include: Marketing communications, Corporate communications, Employee communications, Communications agencies, Public Relations.

Mac’s list: When Mac’s List  began, it didn’t have a name. It wasn’t a company. It was just one person who wanted to serve his professional network and help people find work that mattered to them.Back in 2001, Mac Prichard started emailing job openings to a few dozen friends and colleagues. He wanted to keep in touch and share great work opportunities that he had found. Today, Mac’s List has grown to an online community of over 45,000 people. But our goals remain the same: to help people discover meaningful work opportunities in Portland, Oregon, and beyond.

The key to building an ecosystem is giving everyone a way to engage. NorthBank helps new entrepreneurs and early-stage startups with a simple membership to keep them connected and give them discounts. Membership also entitles you to discounts to the informative events we host every month. Then as you build momentum and are serious about getting started, we have programs that can prep you for launching your startup, or groom you for investment or scale for success.

OSU PACE  offers a wide array of professional certificate programs. Their programs are designed with your busy schedule in mind and give you skills to succeed in your current field or prepare a new career. SEMpdx is also proud to offer a 2x scholarhip for either their Advanced Digital Marketing Certificate or their Digital Brand Strategies Certificate. Apply today!

Portland Ad Fed is the oldest ad club in the US. They are constantly evolving to keep Portland’s creative, media and marketing community moving forward and visible,
not just in our region, but around the world as well. Their mission is to connect and inspire Portland’s creative, media and marketing community with rewarding and enjoyable educational, social and networking opportunities.

SEMPO is the largest nonprofit trade organization in the world serving the search and digital marketing industry and marketing professionals engaged in it. The SEMPO Cities initiative launched in 2015 and replaced legacy SEMPO Local Groups and serves as the local presence engaging search marketers in local communities globally. SEMPO Cities was formed and continues to serve to build awareness and education around search at the local level through learning and networking events. Local networking is an excellent way to learn more about the industry and its latest developments, and to have a sense of community with other professionals in your area.

The Society for Marketing Professional Services (SMPS) is a community of marketing and business development professionals working to secure profitable business relationships for their A/E/C companies. Through networking, business intelligence, and research, SMPS members gain a competitive advantage in positioning their firms successfully in the marketplace. SMPS offers members professional development, leadership opportunities, and marketing resources to advance their careers. Today, SMPS represents a dynamic network of nearly 6,000 marketing and business development professionals from architectural, engineering, planning, interior design, construction, and specialty consulting firms located throughout the United States and Canada.

Refreshments

No drink tickets again this year. All 6 taps of craft beer are hosted, thanks to our sponsor the Growler Guys. And bottled water is always free.

• Craft beer sponsored by the Growlers Guys – here’s the Tap List (subject to change):
  • pFriem Hazy IPA
  • Boneyard Incredible Pulp
  • Boulder Chocolate Shake
  • Chuckanut Mexican Lager
  • Wild Ride Let’s Get Hazy
  • Breakside Pilsner
• Oregon wine from Acrobat Winery sponsored by Foley Family Wines:
  • Acrobat Oregon Pinot Noir
  • Acrobat Oregon Rose of Pinot Noir
• Appetizers:
  • Pizza from Sizzle Pie
  • Sandwiches from Jimmy Johns
  • Food Carts at the Square will have their food for sale if you want additional options

Games

Join your fellow rooftop attendees in some games, including giant Jenga, giant Connect 4, and Cornhole.

Door Prizes

• A pass to SEMpdx’s Engage Conference with exciting, new 2-day format, March 7-8, 2019
• A pass to the Swivel Conference in Bend, Oregon – October 8-9, 2018
• A pass to the Portland Creative Conference – September 28, 2018
• Passes to an event of the International Association of Business Communicators – Oregon Columbia Chapter (IABC)
• Donated by Logical Position – Google Home
• Donated by Industrious – Free 1 month pass to the new Industrious co-working space in PDX (to be redeemed between October 2018 and January 2019)
• Donated by Getaround – $100 in free driving credit

Parking & Transit

SEMpdx urges all attendees to be safe and take public transit or rideshare to and from this event.
There is street parking available around the venue for $2.00/hour until 7:00, and multiple pay lots all around our event. Streetcar stops are 4-5 blocks west on SW 10th and 11th Avenues, MAX stops are on 3 sides of the Square at SW 6th Avenue, SW Morrison and SW Yamhill, and bus stops are on SW 5th and SW 6th Avenues. And don’t forget about Uber and Lyft!

Coverage of Previous Events

• Richard Guerrero’s Flickr photo album
• Portland Society Page coverage
• KGW TV’s Live at 7 coverage

Original video by Nathan Issacs – 7G Media

Tickets

21 & Over Only Please

Summer Networking Party tickets are $20 Early Bird, $30 Standard, or $40 Day of Event. Ticket sales are final; there are no refunds.

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Here are Casey’s Slides from the presentation:

Synopsis

Creating stories that connect, excite, and move audiences through the sales funnel is not easy! Effective content attracts and connects people to your brand and provides a tangible outcome to the bottom line but only if done properly. All too often, stories are lacking in interest to the prospective audience and they sit lonely, on the web.

In this presentation, attendees will learn what makes GREAT brand stories and how to distribute them to attract and captivate an audience. You’ll learn how great content, social, email, and blogger/media outreach work together to get businesses found, generate visibility, and convert bottom-line benefits!

Key Takeaways
Understand why people buy from brands and why business is ALL storytelling

Discover and identify the 12 main archetypes used in brand storytelling

Be introduced to Persona Marketing and find tools to make your own custom personas

See examples of companies doing GREAT storytelling to emulate

Every story needs an audience, see how to promote your brand story effectively

Learn the science of storytelling from hero to conflict to resolution

See how successful companies and brands work to make the customer the center of the story

Skills Level: Beginner

Speaker Bio

Casey Markee is the Founder of San Diego-based digital consultancy Media Wyse and the Lead SEO Consultant & Head of FastAnswer Support for the industry-leading SEO education site SearchEngineNews.com. Casey has over 17 years experience in the fields of SEO & Digital Marketing and has trained internet marketing teams on five different continents.

A noted speaker with credits including Pubcon, our own Searchfest (now Engage), SMX Advanced, State of Search, MN Search Summit and more, Casey has over 400+ published bylines and is co-author of the Unfair Advantage Book to Winning the Search Engine Wars currently on its 250th+ edition and the OLDEST continuously updated SEO how-to guide in the world. Download it for free at SearchEngineBook.com.

When Casey isn’t doing SEO he spends his day wrangling his wife, two kids, three dogs, two cats and assorted horses at his home in the San Diego Country Estates in CA. He’s a craft beer enthusiast and is only here in Portland to expand his palette. The talk is an added benefit.

Follow Casey on Twitter at @MediaWyse.

Date and Time
Tuesday, October 17, 2017
5:00 pm to 7:00 pm. Presentation starts at 5:30 pm.

Location
BridgePort BrewPub’s Heritage Room — see map
1313 NW Marshall Street
Portland, OR 97209

Parking & Transit
There is street parking available around the venue ($2.00/hour until 7:00 pm), a pay lot across the street in the Safeway building (enter on NW 14th), and several pay lots 2-3 blocks away, under the 405 freeway. 2 hours of free street parking is available anywhere west of the 405. Streetcar stops are 1 block north or south, and the nearest bus stop is 6 blocks away on NW 14th & Glisan (route 77). And don’t forget about Uber and Lyft!

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