About the Tournament:

Announcing the first-ever SEMpdx 9-hole scramble golf tournament!

This year, we’re inviting golfers of all skill levels to compete in a fun and friendly environment at Colwood Golf Course on July 18, 2024. Whether you’re aiming for the top of the leaderboard or just looking to enjoy a day on the greens with friends, this tournament promises excitement, competition, and fun.

Tournament Format:

Scramble: Each team’s players tee off on each hole, and the best of the tee shots is selected. All team members play their second shots from that spot, and so on, until the ball is holed.
Teams: 4-person teams. You can register as a team or as an individual to be placed in a team.

Why Participate:

Compete and Connect: A perfect opportunity to challenge yourself and network with fellow golf enthusiasts.

Win Prizes: From golf gear to gift certificates, numerous prizes await the winners.

Become a Sponsor:

We’re actively seeking sponsors for the SEMpdx Golf Tournament. This is a unique opportunity to showcase your brand to a community of passionate golfers and local business leaders. Our sponsorship packages offer valuable benefits, including:

Brand Visibility: Your logo featured on event signage, promotional materials, and the event website.
Networking Opportunities: Connect with potential clients and partners in an informal setting.
Community Engagement: Demonstrate your commitment to supporting local events and charities.

Hole Sponsorships: $350

Sponsorship includes: Promotion on SEMpdx.org, event signage, email mentions, social media posts, pre-and post-event recognition.

For more details, contact Mike Terry at miket@coredigitalconsulting.com

 Event Details

Date:  July 18, 2024
Time:  10:00 AM – 1:30 PM
Location: Colwood Golf Course
Registration Fees: $125 per player, $225 twosome, $450 per team

Register now!

Don’t miss out on this exciting event. Whether you’re competing for the trophy or just for fun, secure your spot today! Registration closes on July 15, 2024

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2018 Summer Networking Party

Join us for some old school networking in Portland’s living room, Pioneer Courthouse Square. Previously this was called the Rooftop Networking Party, but we renamed it this year since we’re no longer able to host it on a rooftop. Enjoy good food, drinks and conversation as DJ Chad Smith spins tunes. Don’t miss the best networking event of the summer!

Who?:

Anyone 21 years of age or older, whether they are a member of SEMpdx or not.

Date and Time:

Thursday, August 16, 2018
5:30 pm to 9:00 pm

Location:

Pioneer Courthouse Square — see map
701 SW 6th Avenue
Portland, OR 97205
The party will be within the fenced-off area on the east side of the Square. Enter on SW 6th Avenue.

The SEMpdx annual Summer Party promises to be the most talked-about networking event of the year. Many professional organizations will be joining us in the Square. Be on top of the latest developments going on at the most innovative marketing associations in the Pacific Northwest!

Sponsors

Presenting Sponsor

Logical Position (LP) is a digital marketing agency offering pay-per-click (PPC) marketing, search engine optimization, social media marketing, shopping feed management, graphic design, and website design. LP has won consistent accolades as an Inc. 500 Fastest Growing company, Inc.’s #3 Best Workplace in the Country, a Premier Google Partner, a Bing Elite SMB Partner, and Bing’s Partner of the Year. Headquartered in Lake Oswego, Ore., LP runs additional offices across the country.

Gold Sponsors

At The Growler Guys our goal is to bring fresh craft beer to beer enthusiasts everywhere. Each of our locations celebrate craft brews by offering an unparalleled selection of taps, hosting frequent tastings and events and offering exceptional customer service and extensive beer knowledge. 

If you like craft beer or cider (and who doesn’t?!), visit our two Portland locations to see what we’re all about! Find us at SE 8th Ave. and Belmont in the Grand Central Bowl Building, and at South Waterfront on SW Bond Ave. Follow The Growler Guys on Twitter at @thegrowlerguys.

Acrobat Wines are the result of determination to handcraft high quality Oregon Pinot Noir and Pinot Gris. At the heart of these wines is the love of pairing an honest wine with casual meals and gatherings. Carefully grown in the gorgeous hills and valleys of western Oregon, Acrobat values and honors sustainable farming practices.  Sustainability has become a standard for Acrobat, and is at the core of all Foley Family wines.

Acrobat and the Foley Family are proud to support up and coming business leaders and promote the importance of networking. By working together, big things can happen.

Digital & Print Advertising Solutions – More targeted results, within your reach! Oregonian Media Group offers a full suite of digital and print advertising solutions to generate more leads, build your brand and increase sales. Connect with the audience that’s right for your business, wherever they are. Averaging over 7M unique visitors, and 59M page views per month¹, OregonLive.com can deliver this audience. Combine that with the Pulitzer award-winning, The Oregonian, and you have the largest, most trusted media company in Oregon. We make it easy to reach the customers your business needs to grow.

1. Source: Google Analytics. Monthly Averages. Jan-Jul 2018

Webfor partners with people looking to grow their business through exceptional digital marketing. We put ourselves in your shoes and make decisions with the thought and care as if your business was our business. We make your goals our goals and we become an invaluable partner and trusted advisor.

Our team of specialists are at your disposal. We have experts in search engine optimization, content strategy, paid campaign management, social media marketing, website design, development, and conversion optimization. Leverage our expertise and take your business to the next level. Get 3 Free Hours of strategy and consulting work!

Silver Sponsors

PDX American Marketing Association The Portland Chapter of the American Marketing Association serves as the resource for local creatives, entrepreneurs, freelancers and innovative professionals to connect, learn, and improve their marketing skills through valuable professional development opportunities, non profit collaboration, creative networking events, and monthly luncheons.

Redfin is a customer-first real estate brokerage that represents people buying and selling homes. Founded and run by technologists, Redfin has a team of experienced, full-service real estate agents who are advocates, not salespeople, earning customer-satisfaction bonuses, not commissions. Redfin also offers online tools that make the entire process of buying or selling a home easier and more fun.

Industrious is a leading force in the coworking industry, providing five-star service, best-in-class workplace management and stunning design for companies and enterprises across its national footprint of 45+ locations. Our mission is to make you proud and excited to come to work, and to deliver a hospitality-focused workspace that is sophisticated, beautiful, and most importantly… yours. If you’re looking for a better work environment or on the search for your business’ next home, be sure to visit www.industriousoffice.com/portland to schedule a tour of our beautiful Pioneer Square location opening in September!

Getaround empowers people to instantly rent and drive great cars shared by people in their city. Cars can be rented by the hour, or the day, with insurance and 24/7 roadside assistance included. By using the Getaround app, people skip the lines and paperwork at traditional rental car counters, and the hassle of buying and maintaining a car. Powered by Getaround ConnectTM, the patented connected car technology, Getaround creates a fun and safe carsharing experience without the need to meet the car owner, carry an access card, or coordinate picking up a car key.

The Portland Business Alliance is Greater Portland’s Chamber of Commerce. With more than 1,700 member companies, representing 325,000 business people in Multnomah, Washington and Clackamas counties in Oregon and Clark County in Washington, the Alliance is the region’s leading business organization. The Alliance advocates for its members at all levels of government, connects its members with other established and start-up businesses through events and offers professional development opportunities to connect and foster growth in the business community. Follow Portland Business Alliance on Twitter at @PDX_BizAlliance.

PDX Pipeline is Portland’s top events website as well as an extensive Portland online jobs board. Our newly redesigned website offers quick and easy access to event listings through a new, customizable calendar, as well as an improved mobile website experience. PDX Pipeline and @PDXJobs can increase your event attendance, grow your business and find the right people to make your business a success. 

Become a Sponsor!

Your company can be a sponsor of this fun summer event! View the Summer Networking Party Sponsorship Opportunities or email the SEMpdx Sponsorship Team for details.

Co-Hosts

pdxMindShare was founded by Kent Lewis, president & founder of Anvil, in 1999 as a way for career-minded individuals of Portland to connect. It initially began as a networking event and evolved to include a career-focused workshop. Expert speakers are brought in each month to help attendees learn ways to be successful professionally whether it’s to find a new job, secure a promotion or change careers. Topics include optimizing your online brand, maximizing your LinkedIn profile and tips for interviewing in addition to much more. The networking component is a great way for professionals to connect and grow their networks in addition to meeting potential employers. Everyone is welcome and events are free of charge!

IABC Oregon-Columbia: the connection for business communications professionals The Oregon-Columbia chapter of the International Association of Business Communicators. The organization offers professional development and networking opportunities that advance your strategic value as a communications professional within your organization. IABC Oregon-Columbia members are business communications professionals in Oregon and Southwest Washington, in roles that include: Marketing communications, Corporate communications, Employee communications, Communications agencies, Public Relations.

Mac’s list: When Mac’s List  began, it didn’t have a name. It wasn’t a company. It was just one person who wanted to serve his professional network and help people find work that mattered to them.Back in 2001, Mac Prichard started emailing job openings to a few dozen friends and colleagues. He wanted to keep in touch and share great work opportunities that he had found. Today, Mac’s List has grown to an online community of over 45,000 people. But our goals remain the same: to help people discover meaningful work opportunities in Portland, Oregon, and beyond.

The key to building an ecosystem is giving everyone a way to engage. NorthBank helps new entrepreneurs and early-stage startups with a simple membership to keep them connected and give them discounts. Membership also entitles you to discounts to the informative events we host every month. Then as you build momentum and are serious about getting started, we have programs that can prep you for launching your startup, or groom you for investment or scale for success.

OSU PACE  offers a wide array of professional certificate programs. Their programs are designed with your busy schedule in mind and give you skills to succeed in your current field or prepare a new career. SEMpdx is also proud to offer a 2x scholarhip for either their Advanced Digital Marketing Certificate or their Digital Brand Strategies Certificate. Apply today!

Portland Ad Fed is the oldest ad club in the US. They are constantly evolving to keep Portland’s creative, media and marketing community moving forward and visible,
not just in our region, but around the world as well. Their mission is to connect and inspire Portland’s creative, media and marketing community with rewarding and enjoyable educational, social and networking opportunities.

SEMPO is the largest nonprofit trade organization in the world serving the search and digital marketing industry and marketing professionals engaged in it. The SEMPO Cities initiative launched in 2015 and replaced legacy SEMPO Local Groups and serves as the local presence engaging search marketers in local communities globally. SEMPO Cities was formed and continues to serve to build awareness and education around search at the local level through learning and networking events. Local networking is an excellent way to learn more about the industry and its latest developments, and to have a sense of community with other professionals in your area.

The Society for Marketing Professional Services (SMPS) is a community of marketing and business development professionals working to secure profitable business relationships for their A/E/C companies. Through networking, business intelligence, and research, SMPS members gain a competitive advantage in positioning their firms successfully in the marketplace. SMPS offers members professional development, leadership opportunities, and marketing resources to advance their careers. Today, SMPS represents a dynamic network of nearly 6,000 marketing and business development professionals from architectural, engineering, planning, interior design, construction, and specialty consulting firms located throughout the United States and Canada.

Refreshments

No drink tickets again this year. All 6 taps of craft beer are hosted, thanks to our sponsor the Growler Guys. And bottled water is always free.

• Craft beer sponsored by the Growlers Guys – here’s the Tap List (subject to change):
  • pFriem Hazy IPA
  • Boneyard Incredible Pulp
  • Boulder Chocolate Shake
  • Chuckanut Mexican Lager
  • Wild Ride Let’s Get Hazy
  • Breakside Pilsner
• Oregon wine from Acrobat Winery sponsored by Foley Family Wines:
  • Acrobat Oregon Pinot Noir
  • Acrobat Oregon Rose of Pinot Noir
• Appetizers:
  • Pizza from Sizzle Pie
  • Sandwiches from Jimmy Johns
  • Food Carts at the Square will have their food for sale if you want additional options

Games

Join your fellow rooftop attendees in some games, including giant Jenga, giant Connect 4, and Cornhole.

Door Prizes

• A pass to SEMpdx’s Engage Conference with exciting, new 2-day format, March 7-8, 2019
• A pass to the Swivel Conference in Bend, Oregon – October 8-9, 2018
• A pass to the Portland Creative Conference – September 28, 2018
• Passes to an event of the International Association of Business Communicators – Oregon Columbia Chapter (IABC)
• Donated by Logical Position – Google Home
• Donated by Industrious – Free 1 month pass to the new Industrious co-working space in PDX (to be redeemed between October 2018 and January 2019)
• Donated by Getaround – $100 in free driving credit

Parking & Transit

SEMpdx urges all attendees to be safe and take public transit or rideshare to and from this event.
There is street parking available around the venue for $2.00/hour until 7:00, and multiple pay lots all around our event. Streetcar stops are 4-5 blocks west on SW 10th and 11th Avenues, MAX stops are on 3 sides of the Square at SW 6th Avenue, SW Morrison and SW Yamhill, and bus stops are on SW 5th and SW 6th Avenues. And don’t forget about Uber and Lyft!

Coverage of Previous Events

• Richard Guerrero’s Flickr photo album
• Portland Society Page coverage
• KGW TV’s Live at 7 coverage

Original video by Nathan Issacs – 7G Media

Tickets

21 & Over Only Please

Summer Networking Party tickets are $20 Early Bird, $30 Standard, or $40 Day of Event. Ticket sales are final; there are no refunds.

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Join SEMpdx, pdxMindShare, Social Media Club, and AMA after work on Dec. 11 to celebrate the holiday season by eating, drinking, and partaking in good conversation. Light appetizers will be provided. There will be a no-host bar.

When: Thursday, December 11th, 5:30pm – 9:00pm

Where: Spirit of 77, 500 NE Martin Luther King Jr Blvd, Portland, OR 97232 (map)

Cost: FREE to All, RSVP Now!

Sponsor

The goal of Directors Mortgage is to provide loans that best suit our clients’ needs. We accomplish this with professionalism and integrity. The hallmark of Directors Mortgage is to earn our clients’ confidence and trust so that we can be their Mortgage Specialist for Life. Established in 1998; we specialize in mortgages serving Oregon, Washington, Idaho and California. Directors Mortgage is a locally owned and operated company, headquartered in Lake Oswego, Oregon.  Directors In The Community

Parking & Transit

Very limited free parking in the shared lot, but plenty of metered street parking ($1.60/hour until 7PM) around the venue. Portland Streetcar stops are 1-2 blocks away (CL Line), MAX stops are 1/4 mile north at the Oregon Convention Center, and the #6 bus runs on MLK Jr. Blvd. & Grand Avenue.

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Registration Has Closed For This Event and admissions will NOT be accepted at the door, we’re sorry. 

Location: On the roof of Hotel deLuxe

729 SW 15th Ave, Portland, OR
Date: August 18, 2009
Time: 5:30pm to 9:00pm
Cost: $10.00

Join us Tuesday August 18th on the roof of Hotel deLuxe in beautiful downtown Portland for a wonderful evening of old school social networking with our friends from:

• American Marketing Association (AMA)
• Portland State University: Multimedia Professional Program
• Social Media Club
• Oregon Entrepreneur Network (OEN)
• Public Relations Society of America (PRSA)
• Internet Strategy Forum (ISF)
• Webtrends
• Oregon Creative Industries (OCI)
• Oregon Columbia International Association of Business Communicators (OCIABC)

This exclusive venue promises to be the setting for the most talked-about networking event of the year. Not only will you be on top of one of Portland’s most luxurious hotels . . . but, you will also be able to be on top of the latest developments going-on at some of the most innovative marketing associations in the Pacific Northwest!

Reserve your place on the roof today!

Attention! REGISTRATION HAS CLOSED. This is a pre-register ONLY event. NO WALK-UP REGISTRATION. Unregistered individuals will not be admitted at the door. Registration will close on Tuesday, August 18th at 12:00 PM.

The Board of SEMpdx would like to thank Widmer Brothers Brewing for their gracious support.

Register Has Closed For This Event.

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What was the primary inspiration for your book?

I’ve been doing Internet marketing since <gasp> 1991. In sixteen years, I’ve seen a lot change, but one things seems to stay the same… the lame-brain responses of old-line companies and their pathetic attempts to have it all. It’s frustrating the watch and twice as frustrating to be part of. As the industry gets more and more real, I thought it was time to call some of it out.

Who do you think will benefit most from reading this book?

No doubt, it will be the firms, consultants, freelancers and agencies that are they key interfaces between the web and the rest of the world. Followed by entrepreneurs, managers, CEOs, etc. My hope is pretty simple. I want people to confidently say, “that’s a meatball sundae” when it needs to be said! Negativity aside, I also think we’re at the dawn of a new industrial revolution, and I want people to take advantage of it

In the book, you outline 14 trends that have transformed marketing and business. Describe the process you followed to identify and hone those trends.

There are 20 or 30 trends, probably. I picked 14 that stood out, that were leveragable and that were easy to understand. Then I dug into each one, looking for examples.

On page 69 in your book, you talk about permission, one of your hot buttons. I found the statement “I don’t care about you. Not really. I care about me.” Please elaborate on this concept.

Sorry if the pronouns were unclear. Here’s the long version: “none of your prospects care about you. They don’t care about your ads or your products or your job. All they care about is themselves.” That sounds callous, but it’s true.

You also discuss the Zen of Venn; comparing the ratio of “Notice It” do “Do It,” and how that ratio has changed drastically since the advent of Google AdWords. As you know, SEMpdx is an organization of search engine marketing professionals, so I’d like you to offer up a few thoughts on how our SEM readership may be able to leverage this concept with clients & in-house management.

The idea is this: old-school marketing is about reaching everyone. Spend money to get people to “notice it”. Then, if your product appeals to masses and your ads are good, a portion of those people will “do it” and buy what you’re selling. The do it circle was always tinier than the marketer wanted, because the ads were so general and most people were innocent bystanders. Today, Google has hundreds of millions of “channels”. Each channel appeals to a tiny subset of the audience, and among that subset, there’s huge interest in what you’re saying. To be concrete about it: if I do a search on “civil war antiques” and you have ads and products on this topic, the chances I’ll convert go way up compared to say, someone watching American Idol and seeing a Coke commercial.

One of the most intriguing concepts you outline in your book is the New Bell Curve for price & volume. Tell our readers about this.

We all know about the classic bell curve with the mass market stuff in the middle. The new bell curve demonstrates that the ENDS are the important parts. Super cheap at the left, super exclusive at the right. It’s the middle… the average stuff that’s not much better than the cheap stuff (but more expensive) but not as wonderful as the expensive stuff… that’s where failure lies. Think American Airlines. Not as cheap as Southwest, not as luxurious as Jet Airways.

In the book, you mention Bud.TV as a case study, and write a short note to Bob Iger. Any feedback from either Budweiser or Disney? If not, what do you think they will say?

I would be stunned and shocked if I heard from them. To be fair, both organizations have really good people, really smart people. What breaks isn’t the people, it’s the system. Stuck companies end up that way because systems set in and nobody has the leverage to change them.

Having read a handful of your other books, are there any you feel provide a useful foundation for readers?

There’s a bunch of ways into the kind of thinking I’m pitching. My blog is free and has more than 2000 mini articles. My lens (www.squidoo.com/seth) describes each book. Small is the New Big is a collection from the blog for people who prefer books. Free Prize Inside is a more practical way of thinking about how to get stuff done. But I guess I’d start with either Permission Marketing or Purple Cow.

If there is one idea or concept you’d like your readers to be left with, what would it be?

This is the start of a new industrial revolution, one that will change things as completely as the assembly line did.

What’s next for you, Seth?

Can I take a nap now?

Want more of Seth Godin and Meatball Sundae? Register for his free Webinar, presented by SEMpdx and hosted by Corvent.

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